Friday, July 19, 2013

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Beautifully simple concept stores.

I have always been a fan of Swedish brand COS. Their beautifully simple clothing, clean lines and product craftsmanship make for stylish and practical clothing classics. I also admire the innovative ways they showcase their clothing – through interesting brand collaborations with designers who equally pride themselves on craftsmanship and simple design.
Two of their latest collaborations that caught my eye are detailed below -
COS MOBILE POP-UP STORE IN MARSEILLE
To celebrate Marseille being named this year’s European Capital of Culture, COS created a mobile pop-up store to be placed in the city’s centre for one week.
Designed by chmara.rosinke, it is made from pine treated with orange and linseed oil, combining functionality and clean lines to complement the hand-chosen selection of garments on display. 

COS / SALONE DEL MOBILE & BONSOIR PARIS
For the second year, COS is celebrating Salone del Mobile, Europe’s largest furniture design fair with a pop-up concept store created by French design duo Bonsoir Paris. I love the customisable nature of this clothing racking and the ease with which it fits together and moulds around the space it is set-up in.

Posted by Abby.

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